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Developing a Successful Telehealth Marketing Strategy

Matt Telehealth is nothing new. Hospitals and clinics have had the capability to use digital information and technology to provide remote healthcare services for years. However,  telehealth marketing strategies have been lagging behind the technology, leaving many...

How Healthcare Specialties are Marketed Differently

Matt Healthcare specialties, or “service lines,” feature distinct qualities that patients desire in each. For an emergency room, speed is paramount. For maternity wards, comfort, care, and safety often matter most. Marketing for each specialty should reflect these...

Healing Healthcare Marketing Amid COVID-19 [FREE DOWNLOAD]

Matt FREE DOWNLOAD filled with great advice for what you should be doing NOW. Here we are, the country is opening back up and you need to know what to do next when it comes to your healthcare marketing. The hard truth is that none of us have been here before, but...

Practical Ways to Use Social Media for Healthcare

marketing Social media is important for healthcare brands. Nearly every healthcare provider and practice today uses social media to communicate with their community. That’s a good thing for patients and communities.  However, not all healthcare brands post the most...

7 Healthcare Communication Tips During the Coronavirus Crisis

Healthcare Marketing The Coronavirus pandemic currently has all of us in uncharted territory. The situation seems to be changing at an increasingly rapid pace and we’re all just trying to keep up. When it comes to your healthcare practice, the goal should be clear,...

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